European Motor Insurance Study 


Foreword
We are pleased to present you with the
second edition of our European Motor
Insurance Study. In last year’s edition, we
explained how technology was disrupting
modes of distribution, predicting that it
would ultimately increase the churn rate
for insurers. In this edition we explore how
new types of digitally-enabled insurance
services could provide a way for insurers to
escape from an increasingly commoditised
market.
Telematics products have flourished
in some countries and have achieved
disappointing results in others. Despite
being digitally-enabled, these products
currently focus on risk measurement and
price discount rewards.
In this European study, we explore how
insurers could develop a new type of
relationship and product offering with their
policyholders, through digitally-enabled
insurance products.
Our findings indicate that customers are
ready for a new insurance offering, where
insurers would be more than just a risk
carrier.
Our conclusion is that insurers who follow
this path could emerge as winners in a
redistribution of the market for motor
policies.
We hope that the ideas and data we
have set out in this study will be thoughtprovoking
and useful.
Our teams welcome the opportunity to
discuss these market trends and possible
solutions with you in more depth. Thank
you for your interest.
David Rush
Partner, Audit
EMEA Insurance co-leader
Michel de La Bellière
Partner, Consulting
EMEA Insurance co-leader
Welcome to this Deloitte report on digitally-enabled motor insurance.
Our findings indicate that customers are
ready for a new insurance offering,
where insurers would be more than just
a risk carrier.












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