تعبير انجليزي writing

تعبير انجليزي الكتابة

طريقة سهلة لكتابة تعبير بالانجليزي

كتابة تعبير بالانجليزي عن نفسك

كيفية كتابة موضوع تعبير باللغة الانجليزية writing

تعبير باللغة الانجليزية قصير

كتابة تعبير بالانجليزي عن رحلة

كتابة تعبير بالانجليزي عن المستقبل

تعبير انجليزي لفل 4

تعبير الانجليزية للسنة 4 متوسط

تعبير انجليزي طويل

تعبير انجليزي حر

تعبير انجليزي صف ثاني متوسط

تعبير انجليزي صف ثالث متوسط

تعبير انجليزي صف اول متوسط

تعبير انجليزي صغير وسهل

تعبير انجليزي صف عاشر

كلمة التعبير بالانجليزي

موضوع تعبير انجليزي يصلح لكل المواضيع

تعبير انجليزي writing

طريقة سهلة لكتابة تعبير بالانجليزي

كيفية كتابة موضوع تعبير باللغة الانجليزية writing

كتابة تعبير بالانجليزي عن نفسك

تعبير باللغة الانجليزية قصير

موضوع تعبير انجليزي يصلح لكل المواضيع

كتابة تعبير بالانجليزي عن رحلة

كتابة تعبير بالانجليزي عن المستقبل

كيفية كتابة paragraph باللغة الانجليزية

برزنتيشن عن اهمية الكتابة التحرير 

The 10 Golden Rules of Web Writing

We do not write for the web as we write for a paper magazine. To be effective and hope to have readers, a web editor needs to rely on a number of web-specific editorial rules. Aim of the maneuver: inform, convince and improve its natural referencing. Update on the golden rules of web writing.

1. Define your goals

The web writer writes articles on behalf of a client, often a company. If the primary goal of web writing is to position well on search engines, the web writer must also very well know his or her client. Rule # 1: The keywords that are most important to him should be defined according to his activity and target audience. Example: I want to sell essential oils products to the general public. Examples of essential key words: essential oil, essential oils, essential oils, but also by product type: essential oil of lemon, essential oil of sweet almond ... (one resonates "long troll").

2. Meeting the expectations of your target audiences

You know your customer and you have defined your target audience (or target audiences). It is now necessary to work your messages so that the surfer, often in a hurry, quickly finds the information he is looking for. To meet the user's expectations, it is important to provide qualitative information (well written, interesting, educational or perhaps funny, attractive ...). It is the quality of the content that is a premium, not the keyword density. The right content is the one that corresponds to the interests of your Internet user and answers his questions. Avoid advertising and self-promotion messages that are often annoying to the visitor and focus on writing quality content.

3. Rely on a web editorial charter

If you have a lot of content and several web editors that contribute, it is fundamental to structure your information online and define a style and tone for your web content. This is where the famous and indispensable web editorial charter comes in: this key reference document will follow you throughout your editorial and can be used by all the contributors of the site.

4. Adopt a concise style, avoid jargon on the Web

The web writing has its own rules and adapts to the behavior of the Internet user, and especially the mobinaute, even more hurried and not attentive. In addition to having a good editorial style, it must be clear, concise and hard-hitting to attract the attention of the reader. Be sure to use a simple vocabulary that is understandable to everyone and to work on your short and powerful titles

5. Write for SEO

Let's talk about SEO now: for your website to be visible on search engines, you must write in an SEO perspective. Choose your keywords, take care of your titles, insert good links and regularly produce quality content (it always comes back to it, the content!). For this, nothing like practice and concrete examples to optimize your content and test their impact on your SEO. Always for the referencing, take the time to take care of your homepage, so that the surfer finds immediately the information that interests him.30% of the Internet users leave the first page if this one is not not well conceived.

Redacteur.com allows subcontracting the creation of all your texts to professionals of the web copywriting. So, you can easily create a lot of quality text and no fault.

6. Key information always at the beginning

This is still one of the golden rules of web writing: we place the important content (the key words) at the beginning: in the headlines, at the beginning of the articles, in the hat ... At the beginning of your paragraph or your article , summarize the key information. This allows the user to instantly find the information he is looking for, and it is good for SEO so much as to combine the useful with the pleasant! Remember that you write for your readers and that you need to facilitate their browsing. Additionally, these writing efforts for the web will improve your SEO positioning on the search engines. It is a gymnastics of the mind and one has to train and train to write in "thinking" referencing, then it becomes a habit and one forgets this constraint to give place to the editorial style.

7. Writing short, aerated texts with several levels of reading

The user reads diagonally and in the order of 25% slower than on paper (on the shelves, we observe a slower reading but on the order of 6% so the gap narrows). Write short, aerated articles while prioritizing information and highlighting keywords. It is also very important to create an internal mesh of links so that Internet users (and search engines) can access different levels of information. In short, heed the background as much as the form.

8. Customize information according to your target audience

Talk to your visitors and offer content that interests them to retain them. For that, nothing better than to personalize your content according to the target audience, even if you create several universes in a website (eg pros / individuals, companies / employees). In some cases it is possible and interesting to create several subdomains. To address your target audiences, the golden rule of web copywriting is based on the Law of Proximity, already a law in print journalism.

9. Animate your website, either yourself or through a specialized agency

The animation of your website is vital, a site that lives, it is an active site. A site that does not move is a dead site. Submit a news section, regularly publish files and involve your readers on a Facebook page or a discussion forum. Keep this in mind: a site regularly updated and shared on social networks puts all the chances on its side to be better referenced on the search engines. Social networks (Google+, Facebook, Twitter, Pinterest, Tumbler ...) must be integrated into your digital content strategy. Good content is content that is shared. Goal of the maneuver: create a true relationship with your target audiences.

10. Beware of misspellings!

With the SMS and its new spelling laws, spelling mistakes are blossoming on the web. However, an article that contains several mistakes in the agreement distracts the visitor from your message and makes you lose credibility. To avoid this, do not hesitate to reread and have you re-read by a third party.